Traffic building is an essential part of the success of any kind of online business, and so needs to be taken into careful consideration. It can be difficult to get enough traffic to make money, for an Internet business that is just starting out, and can prove to be a nightmare for any online business entrepreneur.Starting a small online business to make money online requires a lot of commitment, and web traffic building is certainly one of them. There are a few ways in which an online business owner can drive traffic to the website, and still stick to a budget. These tools can help a small online business grow, and eventually succeed in being able to make money.One of the web traffic tools for small online business is through articles. By writing a large number of articles and posting these on a variety of online article directories, it is possible to generate sufficient traffic for the online business website, and enable the Internet business owner to succeed to make money. The articles need to be of high quality and informative for them to be able to achieve the required goal.Posting articles online is free for most websites, and can be a great way to encourage traffic to the website. If the articles are well written, they can provide a useful tool for encouraging traffic onto a website. By posting links on to the articles, readers can be able to access the website, and eventually become customers, enabling the Internet business to make money.Another way for a small business to build web traffic is through blogging. There are a lot of websites online that allow for free blogging, and can be a useful tool for creating awareness about an online business. The blogs of course need to attract readers, and this can only be achieved if they are well written and related to the specific online business.A small Internet business would also be well suited to gain from sharing links. Many websites are successfully sharing links with others, and are able to improve their visibility online. Posting links on related websites can help a great deal in directing traffic to the website, and can enable the owner to make money from sales of products or services.Additionally, sprucing up the website using attractive and relevant pictures and videos can successfully attract traffic onto the website. There is need for visual elements on a website, as text only can be monotonous and boring for an Internet surfer. Adding videos and pictures can do a great deal to encourage people to return to the site again and again.There are more traffic-building tools that a small online business can use to make its presence known, and be able to make money online. These tools need not cost a fortune, as there are cost-effective methods that are very successful in increasing web traffic. By finding out what other successful websites are doing to promote traffic on their websites, an Internet business owner will be in a position to make the right choice.
Free And Effective Ways To Increase Traffic to Your Online Business
Guide on Finance – Freedom From Financial Worries
If you are puzzled and clueless about your finances, don’t get too worried. There are many ways to handle and organize your finances. Here is a guide on finance to help you get started and free yourself of nagging financial worries.You could have found the perfect guide on finance but it is important to remember that relieving yourself from financial worries is not an overnight activity. Sorting out your finances in the best possible way will take considerable amount of time and effort. Therefore, a guide on finance is bound to take up some of your valuable time, but in the end you will realize that it was all worth it.The popular saying that every day is not a Sunday holds very true in case of finances. You may be making good money at one point in your life, however one fine day all your personal finances might start crumpling. To avoid such financial disasters, one of the best things that you can do is to maintain an emergency fund. There are many ways to spend money; you could go shopping in a mall or throw a party for your friends. As much as it is important to enjoy your life and spend a little money every now and then, it is also important to save some extra bit of money for emergency situations. This emergency fund needs to be easily accessible so that you can conveniently withdraw money within a short frame of time during times of emergency.Any good guide on finance will talk about the importance of an emergency fund. One of the good things about having an emergency fund is that you will not need to depend on your credit card every time you experience an emergency. Credit card payments often come with high interests and this could land you in a deep financial mess. There are many people who are struggling to clear their credit card payments and the interest rates just go higher by the day. When it comes to your very own emergency fund, you have the ease and flexibility to withdraw the money without having to worry about the rising interest rates.With the economy experiencing a setback, it only makes sense to follow a practical guide on finance. Cost of living is ever on the rise, and interest rates on house loans and other assets are rising too. Not only do big businesses need sound financial advice, but so do the common people. However, not everyone can afford to hire a professional financial adviser. The great news is that practical guide on finance is very much available for free, and you can make good use of it.From the many guide on finance plans that are available online, you need to choose one that suits your lifestyle. The key to successfully managing your finances lies in your ability to be consistent with your financial plans. During financially troubled times, it immensely helps to focus on financial plans that help you tide through the rough times.
Tips for Advertising on ATM Receipts
Ask any marketing or advertising manager and they’ll tell you: advertising isn’t easy. Consumers can be fickle; their media habits unpredictable. Our society has become so inundated with irrelevant ads that we’ve learned to tune them out. And, while consumer attention wanes, media costs escalate, making advertising on a large scale unaffordable for most marketers.The Advantages of ATM AdvertisingWell, advertising doesn’t have to be so challenging. Not for independent ATM deployers (IADs) and financial institutions (FIs), anyway. The ATM provides such marketers with one of the most attractive advertising vehicles available. It’s like an outdoor billboard, a TV, a computer, and a direct mail delivery device all wrapped up in one.In addition, ATMs offer:
access to often difficult to reach target demographics,
the customers’ undivided attention when their mind is on money, and
advertising costs that are a fraction of traditional media.
Who Uses ATM AdvertisingThe synergy between ATMs and FIs is too obvious to overlook. It’s the perfect outlet for banks and credit unions to drive brand awareness, or cross-promote pertinent products to a captive audience when banking is top-of-mind.But, by no means are the advertising opportunities exclusive to financial institutions. Given the large, and growing network of IADs, ATMs have become a far more common way for people to obtain their money. And their placement within high traffic areas, and proximity to high interest retail stores, broadens the scope of potential advertisers to include almost anybody.The key for IADs is determining how to package, price, and sell their media space to potential advertising clients and their agencies. Media efficiency should be a strong selling point as the ATM offers one of the most cost-effective ways to advertise to a highly targeted audience.Types of ATM AdvertisingThere are many ways to advertise through an ATM. At its most basic level, the device itself can act like a billboard, delivering a message to everyone who passes by.Another option is to use the monitor screen to deliver an ad message at a time when you have a customer’s complete and undivided attention. For instance, a FI may wish to deliver credit card offers to people with certain financial qualifications.A third option is advertising on the ATM receipt. Most customers request a receipt and carry it with them in their wallet or purse for future reference, giving the ad message longevity. Receipt ads also offer the ability to distribute a coupon or promotional offer which can later be redeemed. This feature provides advertisers with a mechanism through which to measure their return on investment, something that is far more difficult to do with other forms of media.The Efficiencies of ATM AdvertisingThe cost to advertise on an ATM will depend on the type of ad you want to run and the location of the machine. High traffic sites will draw a higher price, as will locations catering to certain demographicsThe most efficient, and arguably most effective, form of ATM advertising is delivered on the receipt. This is because ATM paper is essentially a sunk cost for the operator, and the cost of custom printing is nominal. So, the incremental expense to custom print an ad on the back of a receipt is marginal compared to what the operator would already have to pay for stock paper.On average, the incremental cost to custom print an ad on the back of stock paper can run as low as $6.25 per roll. And each roll can deliver approximately 6,250 advertising impressions. That’s a $1 CPM (cost-per-thousand impressions, the standard unit for measuring media). As you can see below, a $1 CPM is much lower than you’ll find among any of the more traditional media channels.Advertising CPM* ComparisonNetwork TV: $28Print: $17Cable: $12Radio: $10Out-Of-Home: $5Online: $2Custom ATM Receipts: $1*A CPM is the approximate cost to deliver 1,000 advertising impressions to a specified audience.In addition to media efficiency, advertisers will also want to know how effective ATM advertising can be. Custom printed receipt ads are the easiest to measure a response against as the advertiser can supply something tangible for the customer to redeem. According to leading manufacturers, ATM advertisers have achieved response rates of 10 percent and higher for their campaigns, far exceeding the 1-2 percent success rates of most direct mail campaigns, and at little-to-no incremental cost.SummaryATM advertising is one of the most effective and cost efficient ways for FIs to deliver a custom ad message to a highly specified target audience. It is also an excellent way for IADs to bring in additional revenue for their network of machines.